Social Media Club forms interim board

9 July, 2008 Posted by User ImageAlex de Carvalho As Social Media & Networks (2) Comment

I’m honored to be counted among the people invited to give new impetus to the Social Media Club. Through conversations with companies, organizations, local universities, and interactive agencies, I’ve experienced the growing interest in social media and the increased demand for industry practitioners. By bringing together those who have an interest in seeing the industry improve and evolve, SMC provides the much needed forum for sharing best practices, establishing ethics and standards, and promoting media literacy. 1

The interim board will establish the guidelines of this association, to create the necessary framework before the SMC grows further on a national and global level. Once the framework is agreed on, local boards will be established with interested corporate and non-corporate members. Please read the full press release if you’d like to know more.

As we collaborate on on organizing SMC for the future, Chris Heuer, founder of Social Media Club and Partner at The Conversation Group, acknowledges that:

“Our core mission will remain the same: promotion of media literacy; support of industry standards efforts such as Creative Commons licensing, Microformats, Data Portability and OpenID; discussion and promotion of ethical behavior; and sharing our knowledge among our members and the industry community at large.”

The newly named members of the interim board, some of whom are friends and others who I look forward to meeting, include:

  1. We are in the process of relaunching Social Media Club in South Florida ↩
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Categories : Social Media & Networks

Social media framework for discussion

17 June, 2008 Posted by User ImageAlex de Carvalho As Social Media & Networks (16) Comment

I’ve had countless conversations with companies and interactive agencies on the significance of social media and the impact it will have on businesses’ marketing, PR and product development activities and processes. From these conversations and from my own experience using, teaching, consulting and working with companies and non-profits on social media initiatives and programs, I’ve developed an approach to frame the conversation, as described below. Please see footnotes for credit to Tara Hunt and Yvette Ferry. 1 2

The Premise for Social Media

An increasing number of companies are now dipping their toes into social media, but many are still unsure what it is and how to implement it f