Archive for October, 2008

You, the online brand

We had another great meetup at Refresh­Mi­ami last night at Yahoo! His­panic Amer­i­cas. Adam Singer pre­sented a “Cof­fee 2.0″ social media case study, Michael Mont­gomery spoke about micro­for­mats, I pre­sented “You, the online brand”, attached below, and Davide Di Cillo pre­sented his new Twit­ter social foot­ball ser­vice, Twoot­ball:

Just why did Davide cre­ate Twoot­ball? He says:

I was in an unfor­tu­nate bind: I am Ital­ian and I love soc­cer. Of course, I wanted to cre­ate a Twit­ter appli­ca­tion about soccer.

But then I real­ized that no one in Italy uses Twit­ter, and no one here watches soccer!

So I had to make a Twit­ter appli­ca­tion about Amer­i­can football …

LOL!

The pre­sen­ta­tions were great and it was fun to catch up with every­one after­wards at Novecento’s.

“You, the online brand”

View SlideShare pre­sen­ta­tion or Upload your own. (tags: brand social)

Posting from the iPhone

October 7, 2008  |  Miscellaneous  |  View Comments

Try­ing out a first post using Blog Writer Lite.

UM blogging 101 course">UM blogging 101 course

October 3, 2008  |  Miscellaneous  |  View Comments

I’m giv­ing a quick primer on blog­ging today at the Uni­ver­sity of Miami School of Com­mu­ni­ca­tion.