You, the online brand – alex de carvalho

We had another great meetup at RefreshMiami last night at Yahoo! Hispanic Americas. Adam Singer presented a “Coffee 2.0″ social media case study, Michael Montgomery spoke about microformats, I presented “You, the online brand“, attached below, and Davide Di Cillo presented his new Twitter social football service, Twootball:

Just why did Davide create Twootball? He says:

I was in an unfortunate bind: I am Italian and I love soccer. Of course, I wanted to create a Twitter application about soccer.

But then I realized that no one in Italy uses Twitter, and no one here watches soccer!

So I had to make a Twitter application about American football …

LOL!

The presentations were great and it was fun to catch up with everyone afterwards at Novecento’s.

“You, the online brand”

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Tagged: alex de carvalho, alexdc, blogs, brand, business, LinkedIn, networks, online, professional, refreshmiami, social media, social networking, web 2.0

Adam Singer

Great presentation Alex I really enjoyed this live.

The Dude Dean

Thanks for the props last night.

Alexander Schek

What a great presentaion... What I loved most, and it is totally true your statement "Monitor your brands, mange and react to your mentions" on slide 39-40

Davide Di Cillo

great presentation! i think personal branding is something that everybody should pay more attention at, because you might change company, the product you are building or your location, but your personal brand will always stick to you.

Thanks to the internet the tools to improve how we build our brand is growing exponentially, it's an opportunity that nobody should miss.

Dayngr

I'm always amazed to see how your site is constantly evolving. Great job!