About

You’ve reached my per­sonal blog, thanks for stop­ping by.

I am the co-founder of StartPR, an online track­ing ser­vice for rep­u­ta­tion man­age­ment, blog­ger rela­tions, and brand mon­i­tor­ing. StartPR helps you to notice and engage with peo­ple who are men­tion­ing you and your prod­ucts online.

I advise busi­nesses and orga­ni­za­tions on their use of social net­works and social media to build com­mu­nity rela­tion­ships and brand. I also design and man­age social net­works, includ­ing busi­ness plan­ning, tech­nol­ogy selec­tion, wire­fram­ing, devel­op­ment, and com­mu­nity management.

I am cur­rently devel­op­ing a world­wide online med­ical com­mu­nity, VoxMed, an envi­ron­ment where health­care pro­fes­sion­als may dis­cuss clin­i­cal symp­toms, treat­ments, and prevention.

I am an adjunct pro­fes­sor at the Uni­ver­sity of Miami; I occa­sion­ally teach a semester-long class on social media. Stu­dents from the School of Com­mu­ni­ca­tion, includ­ing aspir­ing jour­nal­ists and PR pro­fes­sion­als, explore social media top­ics and case stud­ies involv­ing online iden­tity and expres­sion, com­mu­nity engage­ment, brand build­ing, and cit­i­zen jour­nal­ism. I work with the Knight Cen­ter for Inter­na­tional Media as well on a num­ber of projects. I also teach a con­tin­u­ing edu­ca­tion course at Miami Dade Col­lege, on blog­ging and social media.

Finally, I orga­nize reg­u­lar South Florida web and tech­nol­ogy mee­tups, includ­ing Refresh­Mi­ami, Bar­Camp­Mi­ami, Mobile­Mon­dayMi­ami, and Social Media Club South Florida

An Insead MBA, I speak Eng­lish, French, Por­tuguese, Span­ish and Finnish. Pre­vi­ously, I’ve directed busi­ness devel­op­ment efforts at online media and mobile con­tent com­pa­nies and also co-founded a lead­ing Euro­pean appli­ca­tion ser­vices provider spe­cial­ized in permission-based direct mar­ket­ing. Prior to that, I advised blue-chip Amer­i­can, Euro­pean, and Asian com­pa­nies on strat­egy and orga­ni­za­tion, while at a major consultancy.

I am also into moun­tain bik­ing, wind­surf­ing, and pho­tog­ra­phy.

–Alex de Carvalho

Short Bio:

Based in Miami, Florida, Alex advises on social media related projects and builds social net­works from busi­ness plan­ning to launch. Alex is cur­rently devel­op­ing VoxMed, a world­wide online com­mu­nity for physi­cians. He is the co-founder of StartPR, an online track­ing ser­vice for rep­u­ta­tion man­age­ment, blog­ger rela­tions, and brand mon­i­tor­ing. He is also an adjunct pro­fes­sor teach­ing social media at the Uni­ver­sity of Miami, School of Com­mu­ni­ca­tions, and at Miami-Dade Col­lege. He orga­nizes Social Media Club, Bar­Camp, Mobile Mon­day, and Refresh­Mi­ami mee­tups and con­fer­ences for South Florida new media pro­fes­sion­als. Alex obtained an MBA from Insead in Fontainebleau, France. He speaks Eng­lish, French, Por­tuguese, Span­ish and Finnish.

You may also find me at Twit­ter (@alexdc), where I am par­tic­i­pat­ing most actively. Con­nect with me on Flickr, Face­book, Del.icio.us, Friend­Feed, Skitch, Digg, YouTube, Last.fm, Upcom­ing, Tech­no­rati, MyBlogLog, Refresh­Mi­ami, Tum­blr, Dopplr, Jaiku, Slideshare, Skype: ade­car­valho, or Netvibes.