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Category Archives: Social media

Creating a marketing ecosystem for social media Comments

The following is paraphrased from a presentation made by Allison Cerra, Chief Marketing Officer, Americas Region – Alcatel-Lucent, at the Social Networking Conference 2010 in Miami, FL.
Consider the following identified marketing challenges in the current online social media ecosystem:

Service providers are constrained: Today, just 20 households consume more broadband than the [...]

Twitter updates for 2010-01-30 Comments

Untitled http://ff.im/f6GnU #
Selling by giving in the gift economy, by @gapingvoid http://bit.ly/anOVKW #umcnj595 #
Gr8 @smcsf planning meetup last night w @denisejacobs @angiemoncada @fsutoby @ulisesorozco @agustinap @mimi2point0 @johnprieur @neilmbardach #
Charlie Brooker – How To Report The News (via @denisejacobs) http://ff.im/f73Qt #
RT @jessjurick: Using your best brand culture advocates, your employees, to [...]

Twitter updates for 2010-01-29 Comments

Creating a marketing ecosystem for social media http://ff.im/f1qjs #
Great Young Professionals meetup at Miami Science Museum, here w @vicequeenmaria http://4sq.com/5JoYIB #
Great to end the day shooting the breeze w @gapingvoid and @vicequeenmaria at local hangout Monty's SoBe #
Great time last night at Miami Science Museum's @miamisci young professionals – Thanks [...]

Twitter updates for 2010-01-28 Comments

Update: Elevation To Invest As Much As $100 Million In Yelp http://ff.im/eXwf3 #
Tonight's social media class was all about tools and techniques and we're wrapping up with Ping.fm #umcnj595 #
Whew, what a day! Stopped by RefreshMiami after class and now headed to Social Networking pre-Conference meetup at Monty's. #
RT @Amivee: http://thenextweb.com/socialmedia/2010/01/22/5-days-5-journalists-source-news-twitter-facebook-test-quality-news/ [...]

Twitter updates for 2010-01-27 Comments

The Measurement Standard: Blog Edition: Katie Delahaye Paine's New Social Media Measurement Checklist http://ff.im/eTM66 #
Legal, isso: ganhe ingressos de teatro no iSofaTV http://bit.ly/aIIobZ via @bpinaud #RioDeJaneiro #Brasil #
Jenga Tower Tragedy (via drzgameboy123) http://ff.im/eWsrr #
RT @MattEck123: Race, Ethnicity, Diaspora, and the Other in the Digital Age – http://bit.ly/c28MVM – [...]

Twitter updates for 2010-01-26 Comments

RT @bokardo: RT @rands: "Great design doesn't feel 'intuitive'. It feels inevitable." (@marmon) #
Overheard: "I use vocabulary to mask my inadequacies and hide my insecurities" LOL! #
Overheard: "I'm famous Russian photographer, Orloff Klozoff" #
Dermatologists, Medical Oncologists top MD groups communicating with patients online http://bit.ly/6D7kSO via @amednews @mchrysopoulo #
New social media workshop [...]

Twitter updates for 2010-01-25 Comments

"One of the biggest drivers of mobile Internet use is social media – web sites like Facebook and Twitter" http://bit.ly/68OQ3c on @rww #
Whoa! 60% of Facebook users in US, UK and Australia have donated or plan to donate goods or money to Haiti http://bit.ly/8SI4YY (Nielsen) #

Twitter updates for 2010-01-24 Comments

RT @vicequeenmaria: Attention Miami tweeps! National Geographic photographer wants us at Domino Park at 3:30pm 801 SW 15th Ave #
Internet 2009 in numbers http://ff.im/-eLhJH 1.73 billion Internet users worldwide /via @nivcalderon #
Africa has shrunk now that one person in three owns a mobile phone http://is.gd/6WdWM via @whiteafrican @kiwanja #
iPhone 4G rumored [...]

Twitter updates for 2010-01-23 Comments

CrisisCamp Miami attendees: If you need to call, contact me, @pbarbanesor @malagodi, info http://bit.ly/54PJcw #cchaiti #
RT @jowyang: Some students feel ill-prepared by colleges for new media. What should business and communications schools teach them? #smcedu #

Twitter updates for 2010-01-22 Comments

Twitter goldrush on the way: 6 month-old inactive usernames to be released http://ow.ly/YWLt via @heldincontempt @swoodruff #
One day you'll look back and say social media tools leveled the playing field and changed the rules of the game. Was it good or bad for you? #
Pew Internet Survey: Internet use grows fast [...]

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